As someone who personally knows Ron (not as a close friend, but on a first-name, professional basis), I can confirm the following:
1) Ron's endorsement does not give the product credibility. He will endorse any product that pays him... he is an uber capitalist (nothing wrong with that, btw). But Ron endorsing something doesn't mean a thing. Even by porn standards, he is considered a "sell-out" by many. Remember Enzyte???
2) They did not "steal" his endorsement. Trust me... Ron will gladly sign off on it.
3) NO pills work...period. However, some penis extenders have evidence that suggests they may be effective.