Online is great - I even buy gear from the US because it's usually much cheaper than retail in Oz - but don't you think it is exciting to make a special find at a bargain price in Macys or Marshalls?
eg. I got a pair of these for around $US6 at Macys, North Michigan Ave, Chicago during a recent trip - at that price, and that far from home, who cares what the cashier thinks!
Calvin Klein Pro Stretch All-In-One