I find myself always trying to minimize my bulge in the office as when I wear any pants, but especially dress pants with no pleats, there is a distinct bulge.
I have noticed both men and women staring at my bulge and it makes me uncomfortable as I wonder if my office colleagues think I do this on purpose for attention, which I do not.
I realize that I should not care, and perhaps even be proud, but it really makes me self concious.
On my personal time, when I wear jeans for instance, I really do not care and actually sort of like the attention. That is, unless I am around people that I know and then the self-concious part of me comes out and I try to somehow smooth it out or push it in.