i almost exclusively wear those american apparel briefs or boxer briefs that come in all the crazy colors. I've got pink, lavendar, whatever. my girlfriend thinks it's hot, and so do other female friends. I think it's a generational thing - I wear lots of bright colors, including pink - and I think some people get it and for some people it comes off as "gay" (like I care....). I find the older guys I work with are the ones who would not be caught dead in anything pink, or colorful, or daring. Younger dudes get it more, but not all of them. And, of course, there are exceptions to these generalizations! Some older (than me) men do understand the power of a pink shirt and nice suit, or a pink polo!