Fewer than 10 years ago, "standard" cable cost less than $30 a month. Comcast doesn't offer standard cable in my area anymore--you have to get a digital package. I've still got the standard package because I've been grandfathered in, but a lot of the channels I used to get are now only available in a digital package, so I'm now paying over $60 a month for fewer channels.
The simplest digital package only costs about $5 more per month than what I'm paying now, but that's not including the rental fees for the cable box, the remote, and whatever other miscellaneous fees they charge. This is one industry that desperately needs competition.
Considering how infrequently I watch TV, I am in no way, shape, or form getting my money's worth.