- Deno,
LONDON The Battle of the Bust is over, and consumers have triumphed.
Britain's largest clothing retailer, Marks & Spencer, has backed down on its incendiary policy of charging a 2 pound ($3) surcharge for bras that are DD or larger in the face of a spreading consumer revolt.
Think women don't care about this issue? Then think again that's what M&S executives had to do after some 14,000 women gave their name to a Facebook campaign aimed at eliminating the big boob penalty.
Marks & Spencer caves in, cuts prices on big bras
Britain's largest clothing retailer, Marks & Spencer, has backed down on its incendiary policy of charging a 2 pound ($3) surcharge for bras that are DD or larger in the face of a spreading consumer revolt.
Think women don't care about this issue? Then think again that's what M&S executives had to do after some 14,000 women gave their name to a Facebook campaign aimed at eliminating the big boob penalty.
Marks & Spencer caves in, cuts prices on big bras