It's just that I think advertising companies think they are. Since the greatest proportion of shopping of all kinds is still done by women and this makes most women extremely savvy consumers, why is it that I see dozens of mascara adverts claiming to give women enormous eyelashes without using falsies which have models and celebs blatantly wearing false eyelashes in them? And then there's all the pain free Epilator adverts, and the endless print adverts with women who look almost foetally young from insanely excessive airbrushing which claim your skin will definitely look like this if you spend enormous cash sums on this or that foundation or this or that cream. Oh and there's all the slimming pill adverts which seem to have become popular recently, snake oil "herbal" things usually which claim to help you loose pounds and pounds. Oh and the Laxative adverts which show a young slender woman looking miserable at the thought of dressing up to go out because she feels "bloated" (spot the euphemism) and then shows her glammed up and smiling after having shat herself thin. Or there's the shampoo and hair dye adverts which promise orgasms and supermodel hair. Now I'm not even going to get in to how retarded most adverts aimed at men are, and anyway most men are thick stupid enough to be seduced by the idea that some deodorant that reeks of kerosene and dishwasher detergent will make him a total poon magnet with the body of an Jamaican pornstar. And I'm going to fess up that I'm an enthusiastic consumer myself who will spend lots and lots on all kinds of prettily packaged nonsense with long lists of exotic ingredients and suspiciously potent claims attached in my endless search for the secret of stopping the signs of the passage of time. But don't you Ladies ever want to drag the whole festering crowd of gangsters and liars in the advertising industry out in to the street and trample them to a bloody pulp with your Christian Louboutin stilettos for presuming that you're all a bunch of dribbling imbeciles with nothing to show for your excellent educations but a big ol credit limit and a fervent desire to starve yourself and try and look like someone with a totally different body and face to you? I mean you women are smart right? Don't it piss you off something terrible?