haha i am such a hopeless cad
another piece of useless information ha .. from Now i Know
That ruling still holds true today. Burger King -- the one with the national notoriety -- isn't in Mattoon, and likely won't be any time soon.*
Bonus Fact: In Australia, Burger King-brand Burger Kings are called Hungry Jack's. (Here's the logo.) It's for a similar reason as above. When BK tried to open businesses in Australia, they found that a takeout joint had already trademarked the name "Burger King." Jack Cowin, the Burger King franchisee in Australia, was given a list of alternative names from the parent corporation, and chose to name his restaurants after himself.