That's very true. As big and popular as Gymshark is, (within a certain age group 30 and under), many people still have never heard of it.Exactly and sum people don't know what gymshark is lol
It's really only social media based and all word of mouth just like, YoungLA and Alphalete. But unless someone promotes or tells you about it, like one of their athletes, no one's ever heard of it Nationwide, like Nike, Adidas, and Under Armour.