Briefs Coming Back Into Favour ?

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They must be back in favor enough for demand to be up, because price seems to be.
I was looking at a pack of FOTL briefs in Kohls the other day and they were $36
Unless the FOTL briefs that you saw in Kohls are a special edition, you could get the same thing at Target or Walmart for a fraction of the price.
 
Didn't know that briefs ever went out of fashion.

Yeah when they became known as "tighty whities" and boxers/boxer briefs became more fashionable. But now they make briefs with nicer cuts and styles.
 
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In the fraternity that I belong to, now as an alumni, I have noticed that almost all of the guys have moved from boxer briefs to briefs or hip briefs just to be different from the other guys on campus. Apparently, girls on campus have commented that has any girl been with any of our guys who did not wear ck briefs on their social media. Sometimes you just need someone to lead the way against wearing what everyone else is wearing, in this case it was away from boxer briefs.